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HOBY (Hugh O’Brien Youth Leadership) Alex's Lemonade Stand Project

DSU Campus & Area Businesses

On June 11, in Madison, SD, a group of over 100 high school sophomores will be hosting an outstanding event. These students will be hosting lemonade stands across the town of Madison to raise money for the Alex's Lemonade Stand Foundation, a foundation to cure kids cancer.

These sophomores are all part of a great organization/seminar known as 2011 HOBY South Dakota. HOBY is a leadership organization which encourages high school sophomores worldwide to use their leadership skills for service! The students will be staying on the campus of Dakota State University from June 9-12 as part of this year's seminar. For several years, HOBY South Dakota has participated in the fight against childhood cancer by hosting Alex's Lemonade Stands in different locations throughout the state (Mitchell, Vermillion, and Madison).

This year HOBY South Dakota has the unique opportunity to participate in a nationwide Alex's Lemonade Stand Foundation (ALSF) event. June 10, 11, and 12 are National Lemonade Days. Hundreds of lemonade stands will spring up across the country with the help of children, students, parents, grandparents, neighbors, friends, and communities. During the weekend, patrons will donate to the cause for a glass of lemonade. All of the proceeds from the event in Madison, as well as across the nation, will go to benefit ALSF.

Alex's Lemonade Stand Foundation was created by a 4 year old girl from Philedelphia, PA. Alexandra Scott was diagnoised with neuroblastoma at a very young age. After spending years in the hospital, Alex asked her mother if she could host a lemonade stand. When her mother asked what Alex would use the money for, she replied she wanted to give the money to her doctors "to help other kids, like they helped me." Her first lemonade stand raised nearly $2000. With such success Alex continued to host lemonade stands to raise money and soon founded the Alex's Lemonade Stand Foundation with the help of her parents and brothers.

In 2004, at the age of 8, Alexandra Flynn Scott passed away from her illness. But she lived a full life, raising over $1 million through Alex's Lemonade Stand Foundation at the time of her death. Her legacy is carried on through her brothers, Patrick, Eddie, and Joey, as well as her parents, neighbors, community, and nation. Together ALSF has raised nearly $40 million in the fight against childhood cancer.

We wished to inform you of our event in Madison, SD on June 11, 2011, to encourage your support and possible publication of it. If you would like more information on ALSF, please visit, For more information on HOBY South Dakota's participation in the event as well as exact locations, please contact me, Tyler Neuroth at 605-212-2006.

You can also view some of these YouTube videos:

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